Episode 33
Steph Creasy: Talking about research within the New Zealand tech/business sector and working with social scientists
Steph Creasy is the Managing Director of Digital Arts which is based in Auckland. Digital Arts is one of New Zealand’s preeminent human-centered Digital Agency and has designed and delivered exceptional digital experiences for New Zealand’s largest private and public organisations for over 20 years. Steph herself has nearly 20 years’ experience as an experienced human-centered design practitioner, digital customer experience and service designer, team leader, facilitator and design manager.
Steph has led digital and customer experience strategy for a wide range of NZ clients; ANZ, Tourism New Zealand, Auckland Council, Ministry of Social Development, TVNZ, Spark and Auckland Airport amongst others. She has lead projects that have won awards for their design, technology and business outcomes including the Best Awards, SXSW, FWA and Axis.
In this episode she will be talking to us about her experience working within the tech/business sector and why she values the view of social sciences in researching these areas. We talk about the insight a social scientist can bring into a research project and also Steph’s own insight into leading research based projects.
Follow Steph’s work at:
https://medium.com/@stephcreasy/on-becoming-design-led-celebrating-assumption-busting-democratising-decisions-and-embracing-beda4602918b
https://medium.com/@stephcreasy/the-digital-evolution-is-about-the-people-5dcb9948a119
http://www.dan.co.nz/
http://www.uxaustralia.com.au/conferences/uxnewzealand-2013/presentation/ux-strategy-fast-moving-organisations/
Social media or other links:
https://www.linkedin.com/in/stephanie-creasy-b389255/